Vander Els Partners
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Where every engagement starts

What happens when you reach out?

You tell us about your business. We give you a straight read on whether this fits your market, in a reply from Matt. No report is promised, and nothing gets sold to you on a call you did not ask for.

No deck, no discovery call before the real one. A few details by email, then an honest answer.

Work with us A reply from Matt, not an assistant

In plain terms

What actually happens?

Nothing to attend
FIRST

A reply from Matt

From the strategist who would run your account, not a booking link and not an assistant.

Usually inside 48 hours.

THEN

A straight read

Whether your market carries this, and whether we are the right firm to run it.

If it fits, we talk properly. If it does not, you get that just as plainly.

EITHER WAY

An honest answer

Sometimes the answer is that your market will not carry this. That happens.

Better to read it in week one than find it in month seven.

Once you are a client

How does the coverage grid work?

Every month

A rank check from your desk tells you how you look from your desk. Every month we measure the whole area you send trucks to, and it goes in your report.

Grid points Points laid across the area you actually drive to, so you can see where you disappear as the distance from your address grows. Same coordinates every time
Search terms What a customer types when something is broken, leaking or overdue. You send them. We do not pick the ones that make the report look good. You choose them
Cadence The same points, re-run every month. A move is a move, not a different vantage point on a better day. Monthly, unchanged
Competitors Compared against the real named local companies holding those positions, not against a category average or an anonymised bar chart. Named, not blurred

If a point comes back bad, you will see it come back bad, with the raw export attached.

To give you an answer

What do you need from me?

Not much

Nothing you have to go and find. No logins, no analytics access, no ad account permissions. That comes later, and only if you hire us.

01

The business name

Exactly as it appears on Google, so we are looking at you and not a similarly named company two counties over.

02

The service area

The towns you will actually drive to. If you have written off an edge, say so. It changes how we read your market.

03

An email address

That is the whole ask.

What happens next

Tell us about your business.

A reply from Matt, not an assistant

$7,000 a month floor · what that covers · five fields

No booking bot, no discovery call before the real one